- As a photographer what do you think of a social media where everyone can take pictures and show them as professionals?
Well, on Instagram unfortunately a lot of people obtain good pictures just by looking to what more popular people do, and effectively that’s not hard to do because it is thought exactly for this purpose, and using the right hashtags and filters, you can easily turn into popular.
Moreover, thanks to the interactions you have on the social media (comments, likes and posts…) you can easily get followers beyond your real talent and this could bring someone to feel successful and prominent even with a mediocre level of photography: a lot of people consider themselves a professional photographers just because they have followers on Instagram and people that appreciate their pictures.
It is all about the fact that Instagram give the same opportunity to each one but it is important to stay self-critical and honest, judging you own work in an objective way. And that’s also because the number of likes doesn’t necessarily mean that all of this people appreciate your picture more than others: there’s an algorithm on Instagram that guides the feed and the opportunities to appear and have likes.
That’s why we can’t judge a picture by number of appreciation it receives. And that also explains why Instagram can’t be use as a springboard to become a photographer.
Personally, I created my account years ago, when Instagram was new and recently born, I already dealt with photography and I used my account to share everyday life pictures, as everybody else did, without presuming to become popular on the social media.
Later on, once I understood the many potentialities Instagram could offer, I dedicated myself a bit more, committing myself in posting at least one picture a day, interacting with other people and following the more interesting profiles, spending time on it. This become a passion for me, and I started because of this, not for the earning opportunities it offered.
- What do you think this new photography want to narrate? Is still focusing on everyday life or is moving towards new ways?
On Instagram one of the most appreciated kind of photography is the travel one and it even seems that someone associate the idea of photography with the idea of travel, as they would be one single thing. Travel and photography have, effectively, always been associated one to the other and their strong bond in confirmed on the social media. And therefore, more than daily life snaps, is travel photography the one that lead the tendencies.
There are so many accounts like “artofvisuals” or “beautiful destinations” that repost the best pictures of travelers and these amazing images works as inspiration for the many followers of the account. Beside this, food and shooting it from above in particular, has evolved so much thanks to Instagram. It is not much the subject, but the way of capturing it that has changed: we in fact, have always captured lavishly tables and food, but from other perspectives.
These now haven’t faded away, but they enriched thanks to this “on the table” view. In the same way, minimal photography has evolved, and the social is now packed with pictures showing details of some object, subject with a plain color background, geometric lines, architectures, façades, details of a landscape…
It often happens to find accounts displaying different photographic subjects, but usually, it is more common to specify in just one single subject, to improve it in the best way. Talking about new photography, probably minimal has evolved a lot thanks to Instagram, even though it obviously already existed.
Want to learn more? Continue reading for the last part of this post, and in the meantime admire all of Marko’s pictures on his Instagram account: @markomorciano.